Email marketing is a cost-effective approach to stay in touch with your customers. What is the amount of time you have to devote to your email marketing strategy? If you answered "a lot," you should read this blog post.
We've included 8 free email marketing tools in this article that can help you save time and money while also increasing your efficiency. All of these tools are simple to use and require little to no technical skills.
Email Marketing using MailChimp
MailChimp is one of the most well-known email marketing solutions on the market, so chances are you've heard of it. Many firms utilize Mailchimp as part of their marketing stack, despite its concentration on small businesses, which makes sense considering its price tag.
For startups and other small businesses who are just getting started with email marketing, MailChimp's free edition is a fantastic option. It features a simple interface and doesn't require any contracts or obligations, so you'll spend less time learning how to use it.
With MailChimp, you don't need to install any other software. Its drag-and-drop editor also makes creating a professional-looking email a breeze.
MailChimp's free version also integrates with a variety of other apps, like Google Docs, Instagram, Twitter Feed, and Salesforce, making your life easier by letting you to import contacts from these platforms into Mailchimp.
Assume, however, that your company is expanding. You'd like to use more complex capabilities like automated processes or a personalized email experience for visitors to your website's subscribers. In that instance, the free edition of Mailchimp might not be sufficient.
In this situation, upgrading to the premium membership ($299/month) with extra features and support for 10,000 contacts could be a good idea.
Email Marketing using Constant Contact
Constant Contact is a platform that allows you to stay in touch with your email list on a regular basis, as the name suggests. The free edition of this application has a lot of capabilities that are ideal for small enterprises, especially when it comes to email marketing.
One of the best aspects of Constant Contact is that there are no contracts or commitments required. You can sign up and use it for free, but if you want full access to all services, you'll have to pay a charge.
Constant Contact's free edition includes numerous interfaces with other apps such as Google Docs and MailChimp, allowing you to integrate contacts from these platforms into Constant Contact, making your job easier.
The free edition also comes with built-in analytics to track the success of your campaigns and a large choice of themes to utilize to generate professional-looking emails.
Its paid versions cost $20 and $45 a month, respectively, and include more features and support.
SendinBlue
SendinBlue can be the appropriate solution if you're seeking for a free email marketing tool with comprehensive capabilities. Since its inception in 2011, the service has grown to assist over 400,000 enterprises worldwide.
SendinBlue's free plan includes a number of useful services for small businesses just getting started with email marketing, including:
It's possible to send up to 300 emails per day.
Their template library is available to you.
Analytics are built-in.
Other apps that SendinBlue integrates with include Google Sheets, Salesforce, Shopify, and WordPress.
SendinBlue's finest feature is that you can use it for free for as long as you wish, with no contracts or commitments.
Its paid plans start at $25 per month and go up to $65 per month. It also provides more sophisticated customizable plans.
Email Marketing using HubSpot
For the first 100 contacts you import into your HubSpot account, the HubSpot Email Marketing tool is free. It's an excellent tool for firms who are just getting started with email marketing.
It has a lot of useful features for small organizations, such as the ability to send up to 2500 emails every month.
It contains built-in statistics and allows you access to their template collection.
HubSpot also integrates with other tools like Google Sheets and Salesforce, allowing you to import contacts from these platforms into HubSpot, making your job easier.
A/B testing, email templates, and the ability to build and send automated emails are just a few of the tools available with HubSpot.
Paid plans range from $45 to $9,950 per month.
Email marketing with AWeber
AWeber is an email newsletter creation, distribution, and tracking service. The free edition of this application has a lot of capabilities that are ideal for small enterprises, especially when it comes to email marketing.
One of the best aspects about AWeber is that there are no contracts or commitments required.
The free edition of AWeber allows you to integrate with other programs like Google Docs and MailChimp, making your job easier.
Provides a large number of templates for creating professional-looking emails.
Analytics built-in to track the effectiveness of your efforts.
Their commercial edition, which includes more features and support, costs $16.15 per month.
GetResponse
Getresponse may be the appropriate solution if you're seeking for a free email marketing tool with comprehensive functionality. Since its inception in 1998, the service has grown to assist over 500,000 enterprises globally.
The ability to send up to 1000 emails every day, as well as access to their template collection and analytics built-in.
Getresponse also has interfaces with Google Sheets, Salesforce, Shopify, and WordPress, which allows you to import contacts from these systems into Getresponse.
Connecting your domain allows you to use SEO tools to gain organic visitors.
Paid plans range from $12.3 to 81.18 per month.
Sender
The Sender tool is unique in that it does not assist you with creating, sending, or tracking emails; instead, it aims to improve the efficiency of your email marketing operations.
One of the best things about Sender is that there are no contracts or commitments to join up for. This service is completely free to use for as long as you like, and it has numerous features that are ideal for all types of organizations.
Sender's free edition has interfaces with other apps like Google Sheets and Salesforce, allowing you to integrate contacts from these platforms into Sender, making your job easier.
It also includes a large number of templates for creating professional-looking emails.
It comes with built-in analytics to help you track the effectiveness of your efforts.
Paid plans range from $12 to $1 383 per month.
Email Marketing through Omnisend
Omnisend is an email marketing automation platform that is ideal for eCommerce organizations.
This service's free edition lets you send up to 1000 emails each month, track your campaigns with built-in analytics, and personalize your messages with a drag-and-drop editor.
It also offers a free trial of its commercial version, allowing you to try out the service before determining if it's perfect for your business.
Omnisend also integrates with other apps like Shopify, allowing you to import contacts from these platforms into Omnisend, making your job easier.
Paid options range from $16 to $59 per month.
Conclusion
You can use these tools to send out newsletters, follow-up emails, and promotions. They also allow you to plan messages to be sent later, which is ideal for businesses that are closed on weekends yet wish to send emails to their subscribers on Monday morning rather than Saturday night!